
HELLO, I’M
Paul Loyanich.
Software architect for complex business systems.
I design and build software that connects business processes, data and infrastructure—from the first model to production.
↓
Understand the business.✳Make the decisions clear.✳Build through to production.

PROJECT / 01
ZenziiWholesale.com
Zenzii is a leading artfully crafted jewellery wholesaler. They run their own jewellery crafting workshop and provide B2B support for the businesses to distribute their products.
Project overview
Over the last decade, I have worked closely with Zenzii to significantly transform their B2B operations into a fast and robust e-commerce model. Business clients of Zenzii have the ability to plan their supplying experience that meets the needs of their customers. This self-service model has all core features and functions of Magento 2 and includes custom extensions developed by me. The self-service model is not unique to the industry, but guarantees the correct and timely order fullfilment.
Zenzii customers all enjoy these features and more as a part of their B2B buying experience:
• Set up and control user access, permissions, and purchasing levels within a company customer
• Control shipping and receiving permissions within a company customer
• Robust control over pricing, which can be different and based on a number of factors for every company customer
• Ability to log in as any customer user to see what they are seeing in the purchasing process
• Shop the Look feature - an option to shop the products of a prepared looks and picks
• Other custom B2B functionality
Read the case study ↗
PROJECT / 02
888voip.com
888VoIP defines true value-added distribution by going above and beyond to help our customers grow their business.
Project overview
888VoIP defines true value-added distribution by going above and beyond to help our customers grow their business. It strives to provide our Managed Service Providers, Value-Added Resellers, and Integrators with everything they'll need to succeed. By being an 888VoIP Reseller, you have access to industry leading manufacturer product lines. But in addition, you receive customized add-ons such as hardware provisioning, software solutions, fulfillment, pre-sale and post-sale technical support, custom marketing collateral, and training/education programs. Join their Reseller Channel Partner Program today and let us help you achieve all your UC and C needs as a reseller or solutions integrator.
Read the case study ↗
PROJECT / 03
WellCorner.com
WellCorner.com - high-quality products meant to help cancer patients.
Project overview
WellCorner.com is a multi-vendor platform designed to revolutionize the way people access and purchase science-based, high-quality products that are specifically designed to help cancer patients and their caregivers. This comprehensive digital ecosystem brings together providers, manufacturers, and consumers into a single, user-friendly marketplace. The marketplace partners with oncology healthcare professionals to develop products and provide patient education specifically for oncology patients.
02 / HOW I HELP
The details matter.
So does the whole.
Good architecture connects the business problem to the decisions that shape the software—and how it will run.
01Architecture
& data.
Understand the domain. Model the information. Define the boundaries, relationships and decisions before they become expensive assumptions.
Data models · System design · Trade-offs
02Applications
& integrations.
Build useful software around real workflows. Connect platforms, partners and data so the pieces work together.
Business platforms · APIs · Odoo
03Production
engineering.
Plan how the system gets released, operated and improved. Keep deployment and reliability part of the architecture conversation.
Cloud · Delivery automation · Reliability
Find the right starting point ↗
03 / A WAY OF WORKING
From the first question
to the running system.
I like to understand the problem, make decisions explicit and keep the route to production in view.
A little more about me ↗- 01
Understand
The business, the people and the constraints. What needs to change, and what already works?
- 02
Model & decide
Shape the data and system boundaries. Document the choices and the reasons behind them.
- 03
Build & connect
Implement the agreed solution, integrate the moving parts and test the important behaviours.
- 04
Release & improve
Prepare the deployment, operate the system and use what we learn to guide its next step.
PAUL LOYANICH
Hands-on with the work.
Thoughtful about what comes next.
My experience spans software development, database design, integrations and infrastructure. I work directly on architecture and delivery, bringing in the Tarkmote team when a project needs additional capacity.
Meet the person behind the work ↗